Are you looking to turn back the clock on your hair’s appearance? Better Not Younger is a new haircare line designed specifically for women over 40, so it’s no surprise that it has been gaining a lot of attention lately. But is Better Not Younger worth the hype?
In this Better Not Younger review, we’ll explore the range of products and discuss how they can help you achieve youthful-looking hair with long-lasting results.
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About Better Not Younger

Better Not Younger was founded by industry expert and mother-daughter duo Lauren and Debbi Sadowsky. The brand’s mission is to help women over 40 reverse the effects of aging on their hair, without resorting to potentially damaging hair treatments like dyes, perms, and heat styling.
The company’s range of products address a variety of hair concerns, from thinning and breakage to lack of volume and scalp irritation. All Better Not Younger products are vegan, cruelty-free, and formulated without parabens, phthalates, and sulfates.
Better Not Younger also offers advice on how to maintain healthy hair as you age. Their blog features tips from experts on topics such as scalp health and avoiding damage from over-styling.
So if you’re looking for an effective haircare routine that won’t damage your hair, Better Not Younger might be just what you need. Read on to find out more about their products and learn what customers have to say!
Highlights
Better Not Younger is a hair care line specifically targeted towards aging women experiencing hair loss. The brand offers a range of shampoos, conditioners, and serums, all designed to promote healthy hair growth and scalp health.
All products are formulated with sensitive skin in mind, and are 100% vegan, cruelty-free, paraben-free, and sulfate-free.
The brand also offers the Better Hair Quiz, which helps customers find the best product for their unique hair needs.
There’s also a subscription service available for those who want to receive products on a regular basis. All US orders come with free shipping.
Finally, the Better Blog provides valuable tips and advice for maintaining healthy hair.
Whether you’re looking for ways to prevent damage or just want to learn more about hair care in general, you’ll find plenty of useful information here.
Better Not Younger Review
As said above, the Better Not Younger hair care line carries many products. But what do customers find most effective? Let’s go over some popular faves to get the scoop on the new brand.
Note that all of these products have a financing option with Afterpay.
Better Not Younger Superpower Fortifying Hair Scalp Serum Review
The Better Not Younger Superpower Fortifying Hair Scalp Serum is a great choice for women over 40 who are looking to give their hair and scalp the nourishment it needs. It’s formulated with niacinamide, caffeine, and Gotu Kola, all of which have been proven to increase hair growth and reduce hair thinning.
This product is lightweight and won’t leave your hair greasy or weighed down. Plus, it’s free from sulfates, parabens, and cruelty. For just $47, this serum is a great buy for anyone looking to thicken and strengthen their hair.
Better Not Younger Hair Thickener Review
The Better Not Younger Hair Thickener is a great product to add to your hair care routine. It gives you the look of more voluminous locks with just one spray.
It also contains nourishing ingredients like ceramides and niacinamide, which have proven to increase hair health. With this product, you can enjoy the look of thicker hair without having to make any changes to your haircare routine.
Better Not Younger Wake Up Call Volumizing Shampoo Review
Overall, the Wake Up Call Volumizing Shampoo is a great way to start off your day with luxurious locks. It contains natural ingredients, such as burdock root and Vitamin B5, that nourish and strengthen hair for maximum volume.
Its lightweight formula also rinses out easily, so you don’t have to worry about product buildup. We definitely recommend this shampoo for anyone looking to add some body and shine to their tresses.
Better Not Younger Wake Up Call Volumizing Conditioner Review
The Wake Up Call Volumizing Conditioner from Better Not Younger is a salon-grade conditioner designed to add volume, improve texture, and add shine to your hair. This conditioner is enriched with oleanolic acid to reduce DHT levels, and also includes keratin, amino acids, and Vitamin B5 for nourishment.
This conditioner has a lightweight formula that won’t weigh down your hair, and it’s suitable for all hair types. It’s designed to be used with the Wake Up Call Volumizing Shampoo to get maximum results.
When using this product, you should start by shampooing your hair with the Wake Up Call Volumizing Shampoo, then follow up with this conditioner. Apply the conditioner from the mid-lengths to the ends of your hair and leave it on for 3-5 minutes before rinsing it out.
We found that this conditioner provided great results and left our hair feeling soft and looking voluminous. We also noticed that it had an amazing scent that left our hair smelling great all day long.
Overall, we think this is an excellent conditioner and would definitely recommend it to anyone looking to add volume to their hair.
Better Not Younger New Dawn Activated Charcoal Scalp Cleanser Review
The Better Not Younger New Dawn Activated Charcoal Scalp Cleanser is a great option for those looking to deep clean their scalp and get rid of any product buildup. This formula uses lactic acid, menthyl lactate, and activated charcoal to give you an invigorating cleanse that eliminates residue buildup and can help improve the appearance of your hair.
This cleanser works great as a pre-shampoo treatment, as it helps to prep the scalp for better absorption of nutrients from shampoos and conditioners. It also helps to stimulate circulation, resulting in healthier hair follicles.
The texture of this product is light and airy, making it easy to apply directly to the scalp. It’s gentle enough for everyday use but effective enough to see a noticeable difference after just a few applications.
Overall, the Better Not Younger New Dawn Activated Charcoal Scalp Cleanser is a great product to add to your haircare routine. It’s easy to use and helps to eliminate product buildup while stimulating circulation and improving hair health. Plus, at $34, it won’t break the bank.
Better Not Younger No Remorse Heat Protection & Taming Spray Review
No Remorse is designed to provide heat protection up to 450°F and helps protect your hair from styling damage. It also works to smooth, tame, and control frizz, so you don’t have to worry about unruly hair after blow drying or flat ironing.
Plus, it contains nourishing ingredients, like hydrolyzed wheat protein, that helps to strengthen and repair hair damage.
To use this product, apply it evenly onto damp or dry hair before blow-drying or heat styling.
You can also use it as a finishing product after styling. This product has a nice light fragrance and won’t weigh down the hair.
The formula is free of sulfates, parabens, phthalates, petrolatum, silicone, and dye.
No Remorse is formulated for all hair types, so it can be used on color treated hair without fear of fading the hue.
Overall, if you’re looking for a heat protectant spray that will not only protect your hair but also help to tame frizz and add a bit of shine, then the Better Not Younger No Remorse Heat Protection & Taming Spray is definitely worth a try!
Better Not Younger Reviews: What Do Customers Think?
When it comes to third-party websites, Better Not Younger has garnered over 500 reviews from Influenster and Sephora combined. On Influenster, customers rate the Superpower Fortifying Hair & Scalp Serum at 4.5/5 stars from 181 reviews.
People with dry hair and scalp mention the serum works well in hydrating their strands.
On Sephora, people give the Life Me Up Hair Thickener 4.3/5 stars from over 300 reviews. Most praise its ability to make their thinning hair look thicker and fuller.
As for the downsides, some customers feel like the products don’t work for them, as evidenced by the few negative reviews on the company website. They may not work for everyone, but it’s worth giving them a try.
Overall, customers seem to appreciate Better Not Younger’s offerings. The brand provides affordable and effective products that are worth trying out.
Is Better Not Younger Worth It?
Yes, Better Not Younger is worth it for those who need help with thinning hair and hair loss. The company offers a variety of products tailored to address different needs and their formulas are safe, cruelty-free and vegan.
With positive reviews from customers, Better Not Younger is a great option for anyone looking for quality hair care products.
Conclusion
Better Not Younger is a well-known haircare brand with a range of products designed to help you look and feel your best.
They have created a number of products that provide the scalp and hair with the nourishment and protection it needs, including the Superpower Fortifying Hair Scalp Serum, Wake Up Call Volumizing Shampoo, Hair Thickener, No Remorse Heat Protection & Taming Spray, and New Dawn Activated Charcoal Scalp Cleanser.
All of these products are designed to improve the health of your scalp and hair, as well as enhance its appearance.
Overall, customers have given Better Not Younger positive reviews for their products, citing their effectiveness in helping them achieve healthier and fuller hair.
Many customers have noted that the products have helped reduce their hair loss and improved their overall scalp health. If you are looking for an effective and reliable haircare brand that can help you get your desired results, Better Not Younger may be worth considering.